Competitor Positioning Map

Template Level 3

Plot your competitors on a two-axis grid to reveal positioning gaps in your market. Define the dimensions that matter most to your audience, then map where each competitor sits relative to your business. This visual exercise highlights opportunities for differentiation and helps you claim a distinct position.

Configure Your Axes

Your Position

You
5
5

Competitors

Positioning Map

Y Axis
X Axis

White Space Analysis

Add competitors and adjust positions to reveal gaps in the market.

Dashboard Next Tool